COMPARISON BETWEEN BALANCED SCORECARD AND TRADITIONAL PERFORMANCE MEASURES: BIBLIOMETRIC ANALYSIS. Journal of Accounting and Financial Studies ( JAFS ), [S. l.], v. 19, n. 68, p. 415–426, 2024. DOI: 10.34093/957rm743. Disponível em: https://www.jpgiafs.uobaghdad.edu.iq/index.php/JAFS/article/view/1766. Acesso em: 1 may. 2025.